Social media
Identify the influence and impact of social media.
Social media is dynamic, carries great potential for influence,
and has an increasingly complex and interconnected relationship
with other forms of media.
It has become increasingly important for our clients to identify
what matters from within the vast volumes of social content that
are generated every minute.
We deliver actionable insights to our clients by identifying the
influence and impact of social media in the context of their
communications objectives:
- What is being said about our clients and the topics that matter to them
- Which social media users influence our clients' audiences
- How this is affecting profile and reputation
- Whether PR and communications activities are making an impact within social media
- How social media is impacting upon the wider media, and vice-versa
We base our analysis on all accessible social media content,
including blogs, Twitter, forums, Facebook and other social
networks, comments, videos and images, or on any selection of these
content sources. We use a range of leading technologies to support
the work of our expert analysts, and are used to delivering to very
specific requirements.
We can deliver up-to-the-minute alerts - linking to relevant posts
and comments, dashboards - providing an overview of trends, topics,
sentiment and themes, and insight reports - analysing drivers of
profile, sentiment and reputation.
Contact us to discuss how we can provide you with
social media analysis.
Find out who's influencing your reputation
