Microsoft

Our services for Microsoft give the team immediate visibility of
how they are being portrayed in the media and a live assessment of
the impact of their media coverage.
Our daily monitoring and insight
services deliver key influential content from all media channels
including print, online,
broadcast and social media to the
PR team and partner agencies.
Our insight service enables the PR team and
partner agencies to assess the impact of their activity and
communications against global KPIs in tier 1 editorial and social
media that including influential UK and global media sources and
key technology blogs. The insight is used to
fine-tune current activity and plan future campaigns.
A key requirement for Microsoft is to have an immediate awareness
of breaking news along with a daily
evaluation of message penetration and impact and we fulfil
this requirement with our 24/7 services.
Microsoft use our forward planning service for
visibility of forthcoming legislative issues, reports and surveys
that have the potential to impact the technology sector.
Precise has a strong suite of products that are easy to
customise to our particular needs. More than that, the team are
engaging, responsive and bright. In short, Precise helps the PR
function prove its ROI to the rest of the business.
PR Manager
