Our people
The members of our Media Services team all have experience in the media. They are insightful and savvy. Their understanding of the media and what makes a story is what sets them apart.
Sarah Wait
Business Development Director, Forward Planning
sarah.wait@precise.co.uk
Sarah has over 12 years experience advising clients on how they can benefit from the value of forward planning within the communications cycle. She established the forward planning agency AMI that was acquired by Precise in 2007, and maintains strong working relationships with the editorial teams at all major broadcasters and newspapers. Sarah has been instrumental in the successful introduction of the service to the PR and communications sectors.
Phil Humphreys
Head of Planning Research
phil.humphreys@precise.co.uk
Phil leads the teams producing forward planning content and social media research at Precise. A qualified journalist, Phil joined AMI in 2005 prior to its acquisition by Precise in 2007. He has also worked for Emap and Jane’s Information Group in the UK, and APN News & Media in Australia and New Zealand.
Remain one step ahead
