Our people
Our Brand Insight team maximise brand relevance and difference by helping our marketing, innovation, digital and customer service focused clients take decisions that are informed by consumer opinion and insight. They have a deep understanding of brand and reputation based on their experience - both in consultancy and in-house - of brand strategy, business development and consumer research.
James Withey
Head of Brand Insight
james.withey@precise.co.uk
James has over 13 years of experience in brand consultancy and research, gained at Interbrand, Henley Centre Headlight Vision, and WPP brand consultancy Landor, where he was most recently Head of Strategy for Consumer Brands. James has worked for a diverse range of clients, including Nestle, Land Rover, Morrisons and M&S. James leads our Brand Insight offer, using media and especially social media sources to identify previously unrevealed insights for our clients.
Dan Miles
New Business Consultant - Brand Insight
dan.miles@precise.co.uk
Dan has over eight years experience creating highly successful business development strategies across the research, innovation and social media industries, for the likes of Sense Worldwide, New Edge and Dub. He has worked in the US and UK refining a sophisticated, empathetic approach to delivering growth, working across global organisations and technology start-ups alike. Most recently, he set up a new consultancy developing social media business development strategies for clients.
Gaelle Bertrand
Brand Insight Consultant
gaelle.bertrand@precise.co.uk
Gaelle has 14 years experience in consumer research and analysis, gained both agency-side at TNS, Synovate and dunnhumby and client-side at GlaxoSmithKline and Coca-Cola. In her previous role within the Strategy and Insights division of Alterian, she was responsible for delivering insights using social media research (social media analysis and online communities) alongside traditional research techniques. As a consultant within the Brand Insight team, Gaelle leverages social media sources to uncover previously unrevealed insights for our clients.
Gareth Price
Senior Brand Insight Specialist
gareth.price@precise.co.uk
Gareth is an award-winning researcher with six years experience of research in the financial and corporate industries. Prior to joining Precise in 2007, Gareth worked at Mintel International having graduated with a Master's degree in Journalism and Mass Communications from Kent State University, Ohio in 2004. Gareth's research for Barclays won Gold at the 2009 AMEC Awards and the following year he was shortlisted for Young Professional of the Year, after helping win more than £1 million of new business across the previous 12 months.
Find out who's influencing your reputation
